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Visual Merchandising Certificate

Design eye-catching product displays and store layouts that encourage sales.

Two students look at a tablet near a dressmaker dummy.

Objective: Increase Sales

Master the presentation of your brand to make products attractive. Study the art of design, color theory, concept visualization, trend forecasting, and retail graphics. Merchandising also covers customer self-service and facilitating the purchasing process.

Every day is different as a visual merchandiser:

  • Design product displays and floor plan by hand or on a computer
  • Creatively use space and lighting
  • Source materials like models, props, fashion, signs, and equipment
  • Arrange displays and dress dummies
  • Teach sales staff how to display goods
  • Produce brand guidelines
Explore JCCC's catalog to learn about our Visual Merchandising Certificate and Fashion courses

[Catalog] Visual Merchandising Certificate [Catalog] Fashion courses

Guide customers through your store

Use practical and theoretical techniques to guide a customer's purchasing journey through your store. JCCC’s fashion faculty teaches you in the classroom and then you put your knowledge to work during an internship. Learning by doing and gaining expert advice prepares you to enter the workforce and become immediately productive.

More fashion knowledge at JCCC

Continue to learn at JCCC and earn an Apparel Design and Technology or a Fashion Merchandising and Marketing degree at JCCC. You can also transfer your degree toward a bachelor’s degree to continue to build your fashion resume.

Make an appointment with an Academic Counselor to explore your options.

Follow employment projections and salary information at the  Power BI Post Graduate Report.

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Resources to help you succeed

JCCC offers small class sizes and helpful resources like FREE tutoring.