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- Visual Merchandising Certificate
Design eye-catching product displays and store layouts that encourage sales.
Objective: Increase Sales
Master the presentation of your brand to make products attractive. Study the art of design, color theory, concept visualization, trend forecasting, and retail graphics. Merchandising also covers customer self-service and facilitating the purchasing process.
Every day is different as a visual merchandiser:
- Design product displays and floor plan by hand or on a computer
- Creatively use space and lighting
- Source materials like models, props, fashion, signs, and equipment
- Arrange displays and dress dummies
- Teach sales staff how to display goods
- Produce brand guidelines
Guide customers through your store
Use practical and theoretical techniques to guide a customer's purchasing journey through your store. JCCC’s fashion faculty teaches you in the classroom and then you put your knowledge to work during an internship. Learning by doing and gaining expert advice prepares you to enter the workforce and become immediately productive.
More fashion knowledge at JCCC
Continue to learn at JCCC and earn an Apparel Design and Technology or a Fashion Merchandising and Marketing degree at JCCC. You can also transfer your degree toward a bachelor’s degree to continue to build your fashion resume.
Make an appointment with an Academic Counselor to explore your options.
Follow employment projections and salary information at the Power BI Post Graduate Report.
Resources to help you succeed
JCCC offers small class sizes and helpful resources like FREE tutoring.
